How to write a media release - Scientell
Despite the rise of social media, writing and distributing a media release is still a very effective way of communicating your research to the media and hence to a variety of audiences including the public.
Preparing a media release has lots of benefits. It will help you think through the essential elements of your story, and order your findings in a way that highlights the important points first. It ensures that your colleagues, manager, funders, supporters and employer will be aware of your work. It will represent an agreed, accurate and enduring record of your findings.
So, here is a step-by-step guide on how to write a media release.
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